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The latest edition of Polywater's Juice! Newsletter hit the street in this month, going to the approximately 7,500 electrical distributor contacts in our system. With numerous reps promising to forward the issue to their own lists, total readership could be as high as 10,000. This issue tackles the critical question: Is Lubricant Unnecessary? The short answer is: "No." The medium-length answer is: "Heck no!" The fully expanded answer is contained in the body of the newsletter. The question arises due to the advent of so-called "enhanced" cables that provide lower co-efficients of friction and can purportedly be installed without lubricant. Those cables may be a bit slipperier, but they do not compare with Polywater-lubricated cables. So the article asks more questions: "Do you want a cable that goes a little way into the conduit, or a long way? Do you want a little bit of cable jacket damage, or no damage? What is the long-term cost of a failed installation or shortened cable life? When is that potential loss worth the small cost of prevention with high-performance lubricant?" Answer: Pretty much never. We encourage you to forward the PDF to your own lists to further promote the publication. Or send an electronic link via email. Or work with your regional manager to add contact names to our mail list and let us do the mailing. The more the merrier. The Juice Newsletter carries an important message that will help your sales efforts. A new edition of the equally helpful Technical Talk Newsletter will be issued soon. Stay tuned and thank you for your continued support! |
