Friday Fax
A Weekly Summary of Polywater® News of Incredible Importance
Issue #595

Polywater releases a 6-minute video demonstration on the use of the new FST™ caulking-gun style cartridge--catalog #FST-250. The table-top demo uses a section of clear conduit to show how to construct the ideal duct seal, and remove it if necessary.
          We made a Movie about FST Foam Duct Sealant.   We think you'll like it.   It's a 6-minute demonstration on the use of the new FST caulking-gun style cartridge (catalog #FST-250).   The table-top demo uses a section of clear conduit to show how to construct the ideal duct seal--and remove it if necessary.   It does not star Megan Fox or Brad Pitt, but will be a big hit in the communications and electrical construction markets nevertheless.   This thing's going viral.   It's already on YouTube (http://www.youtube.com/watch?v=Lmwi9cOY8ZY), where positive comments and ratings are always welcome and helpful.   We're going to PR it in the trade journals.   It's on our website.   A high-resolution version is available on our catalog CDs.   You will get yours soon, but use the web or YouTube versions in the meantime.   This video may be your best FST selling tool.   Use it.

New marketing literature for the FST-250, including this insert card. The card is inserted in the clear packaging for an attractive POP display. It also doubles as the product flyer.
Cat #FST-250KIT1
          While we're on the topic, we also created marketing literature for the new FST-250, including this FST-250 Insert Card.   The card is inserted in the clear packaging for an attractive POP display.   It will also be the basis for the product flyer and upcoming magazine advertisements.   One goal for you is to get the FST-250 packages with this insert art stocked in distributor locations with placement on the shelf right next to "canned foams."   Seasoned contractors are well aware of aerosol foam's shortcomings as a duct sealant.   Many will be anxious to try an alternative.   Those who do will be back for more when they find our claims of superiority to be true.

The Friday Fax Editor's Joke of the Week
The Joke
                              BBQ Etiquette.   When a man volunteers to do the BBQ ...
  1. The woman buys the food.
  2. The woman makes the salad, prepares the vegetables, and makes dessert.
  3. The woman prepares the meat, places it on a tray with the necessary cooking utensils and sauces, and takes it to the man lounging beside the grill, beer in hand.
  4. The woman remains outside the compulsory three-meter exclusion zone where the exuberance of manly bonding activities can take place without interference.
  5. The man places the meat on the grill.
  6. The woman goes inside to organize the plates and cutlery.
  7. The woman comes out to tell the man that the meat is looking great.   He thanks her and asks if she will bring another beer while he flips the meat.
  8. The man takes the meat off the grill and hands it to the woman.
  9. The woman prepares the salad, bread, utensils, napkins, sauces, and sets them on the table.
  10. After eating, the woman clears the table and does the dishes.
  11. Everyone praises the man and thanks him for his cooking efforts.
  12. The man asks the woman how she enjoyed "her night off," and, upon seeing her annoyed reaction, concludes that there's just no pleasing some women.

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Copyright © 2010 American Polywater Corporation -- Issue Date: 2/19/10

American Polywater Corporation -- The world's leading manufacturer of cable pulling lubricants, cable cleaners, and MRO & construction chemicals.
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