Friday Fax
A Weekly Summary of Polywater® News of Incredible Importance
Issue #541

New FST™ Duct Sealant demo coin available.
          A fantastic sales demo tool is now available for your use.   The image at left is the new demo "coin" for FST Foam Duct Sealant.   Three cables were pulled into a length of duct and then sealed with FST foam.   The duct was then cut into thin slices like a summer sausage, resulting in these handy cross-sectional examples of a sealed duct--cables and all.   The lightweight coins are approximately half the size of a coffee cup, so they are perfect for toting on sales calls.   One glance at the coin immediately conveys the superior quality of FST Foam and its ability to plug and secure ducts from water, dirt, rodents, thieves, and other malefactors.   This makes your job much easier.   These demos were time consuming and expensive to make.   Like all coins, this currency has value in reuse (we don't melt down quarters or burn dollar bills after each use).   Show the coin to customers; do not leave it with them.   When your coin is gone, you may not get another.   It's like the general economy.   This demo is legal sales tender.   The label should say, "In FST We Trust."

New FST™ Foam Sealant sales tips sheet available.
          Okay, the coin is fine--after all, it may alleviate the need for you to tote cartridges, nozzles and tools to perform messy and smelly desktop demos ... but you may want to actually say something on your sales calls, right?   But what do you say?   Here is a handy Sales Tip Sheet you can print out.   It's a quick cheat sheet on the problems FST can address, and why it's a preferable solution to other standard methods.  Use it to cram before calls, or if you're the shy type, just hand it over and let the prospect read it.   This tip sheet and the demo coin mentioned above have been sent to many agents as part of regional or market-focused campaigns in their territory.   If you don't have them, but want to use them, better call your factory Account Executive and yell very loudly into the phone, "Send me the money!"   You may need to explain that you mean the FST coin.

The Friday Fax Editor's Joke of the Week
The Joke
                              And Then the Fight Started Again.   1) A woman is standing nude, looking in the bedroom mirror.   She is not happy with what she sees and says to her husband, "I feel horrible.   I look old, fat and ugly.   I really need you to pay me a compliment."   The husband replies, "Your eyesight's darn near perfect."   And then the fight started.   2) I took my wife to a restaurant.   The waiter, for some reason, took my order first.   "I'll have the strip steak, medium rare, please.   He said, "Aren't you worried about the mad cow?"   I said, "Nah, she can order for herself."   And then the fight started.   3) I rear-ended a car this morning.   So, there we were alongside the road and slowly the other driver got out of his car.   You know how sometimes you just get so stressed and little things just seem funny?   Yeah, well I couldn't believe it ... he was a dwarf!   He stormed over to my car, looked up at me, and shouted, "I am not happy!"   So, I looked down at him and said, "Well, then which one are you?"   And then the fight started.

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Copyright © 2009 American Polywater Corporation -- Issue Date: 1/30/09

American Polywater Corporation -- The world's leading manufacturer of cable pulling lubricants, cable cleaners, and MRO & construction chemicals.
P.O. Box 53 | Stillwater, MN 55082 USA
1-(651) 430-2270 (Voice) | 1-(651) 430-3634 (Fax)
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